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Are credit card processing fees cutting into your profits at your automotive repair center? If so, you might consider implementing a dual pricing model. With this approach, you’ll offer a second, lower price to customers who pay with cash, allowing you to avoid those pesky credit card processing fees.

But is dual pricing legal? Dual pricing is totally legal, but there are a few compliance hurdles you might need to jump over. Here's what you should know before rolling out a cash discount program.

With options like Dual Pricing and Interchange Plus pricing, it's crucial to understand which method best suits your business needs.

The state of New York recently updated their policy on credit/debit card vs cash pricing. The purpose of the newly enacted law is specifically designed to provide transparency in pricing for consumers.

Dual pricing and surcharging both offer a way for merchants to offset the cost of credit card processing fees. But which method is right for your business? 

Credit card processing fees can really add up. One small business owner tells CNBC that they spent $25,000 in 2023 alone. If you’re a retailer, you might be considering ways to cut costs through a surcharge or a dual pricing model. But what’s the difference between surcharging and dual pricing?

As a small business owner, you know the importance of slashing overhead costs. That includes credit card processing fees, which collectively cost U.S. businesses $160 billion in 2023 alone. Surcharging offers a way to offset these costs, which can cut down on at least some of your overhead costs. 

How much are you currently paying in credit card processing fees? According to the National Retail Federation, credit card swipe fees have risen by a staggering 20% between 2022 and 2023. Can a dual pricing model help your business offset these costs? Here’s everything you need to know about using dual pricing to offer a cash discount program for your customers.

Are credit card processing fees eating into your bottom line? If so, you might consider a dual pricing model. In this strategy, you’ll charge a second, lower price to customers paying cash, helping you sidestep those annoying credit card processing fees. But is dual pricing legal?